Gain More Clients for Your Business – Instagram quickly became the new sales channel that companies use to inspire their customers and market their products. Instagram users are said to be more than 50 times more engaged by what’s posted in their feeds compared to what they see on Facebook. Reports also show that Instagram users who discovered your products via their Instagram feed are most likely to become your customers.
Today, Instagram is seen as one of the best social tools for building a brand and has become the most sales-driven social media channel.
In addition to inspiring, Instagram allows you to build trust and show that you’re good at what you do in a simple, visual way.
Unfortunately, it’s not enough to just be visible on Instagram, you have to work to get followers and potential customers. In this post, we share some tips to help you grow on Instagram and gain more clients for your business.
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Post Interesting Content
The best thing about Instagram is that it allows users to get creative and this contributes to their Instagram marketing and overall success. If your put effort into making your content interesting and relatable, then people will be compelled to like and comment on your posts.
To be able to grow your Instagram and boost your follower account, as well as the engagement rate, incorporate fun visuals on your profile and include various content in the form of photos, videos, Instagram Stories, and Reels.
This way you will be able to pique the interest of potential customers and not only will people become more curious to learn about your products and services, but the different content formats might make them connect with you and don’t feel as though they’re only looking at promotional content on your Instagram profile.
Consider a Web Viewer
Instagram is a competitive marketplace and you must always be a step ahead in capturing the attention of your target audience to satisfy your business needs. Increasing engagement is the essence of Instagram and by interacting with other users’ accounts, you can optimize your account and gain more clients.
As a business owner, you must also use all the tools you can to promote your products and services. For instance, you can try out a web viewer for Instagram as it allows you to view anyone’s account without following them. It’s a very convenient feature and you can use it to promote your business and even advertise events that you’re organizing.
The viewer will bring you a huge amount of traffic which, in turn, can increase sales. This is because the viewer allows you to post your video directly to your website allowing people to see it immediately.
Use Hashtags That Relate to Your Brand
The main goal for companies on Instagram is to regularly engage their target audience and work on increasing their follower count. As we said, posting interesting content and engaging photos is a must but remember the hashtags as they are equally important especially when people search for specific items and come across your photos.
Hashtags can give your business a serious boost but try not to overdo them. To market your products and services, try using branded hashtags and encourage customers to share their positive experiences which can ultimately expand your reach and attract more clients for your business.